The stage, the spectacle made it possibly the greatest goal ever scored. But for all the beauty of that goal and how it will undoubtedly be admired throughout the ages, it wasn't even the most important scored that day.
That accolade rests with Tom Cairney, a midfielder who has plied his trade all season in the second tier of English football. That play-off match has become the football equivalent of the ,pound-per-square-inch pressure that forms diamonds, concentrating all the weight of a game season into a single 90 minutes that bear the greatest riches of any game in the sport.
And while the victors on Saturday, Fulham, will reap the benefits of this colossal financial boost, the future looks far less certain for Aston Villa. England's top division is the wealthiest domestic league anywhere in the world and promotion into it brings a fortune unparalleled anywhere else in the sport.
The Premier League's broadcast revenues are being renegotiated for the three-season period beginning in , meaning that future parachute payments are not guaranteed to remain as they are.
That figure factors in the extra year's Premier League participation and a further third year of parachute payments that is lost to clubs who only spend a single year up. Come what may have, the parachute money was due to run out for Fulham with the final whistle of the Play-Off final.
The club's owner, Shahid Khan, who also owns the Jacksonville Jaguars and is separately in talks over the purchase of Wembley , had already indicated to his club's board his strong financial support would remain irrespective of whether they prevailed in the Play-Off final. Now though, with Fulham's share of the Premier League pie guaranteed, it is a question of building for the future from a position of financial strength.
This arrangement has led to great success for promoted teams in recent seasons. Of the 18 individual clubs promoted since the season, 13 will be playing in the Premier League next year. Considering there are only 20 teams in the division, that's a pretty good record. Much of the reason for this is that the huge injection of new funds allows promoted clubs to improve on what are by Premier League standards relatively frugal wage bills.
Fresh income from the Premier League broadcasting payments is also only one element of financial turnaround promotion brings. With the added profile come more valuable sponsorship deals and a broader merchandising opportunity. There is also the chance to raise season-ticket prices although Fulham have declined to do so for what will be their first season back in the Premier League since It is clear there is a lot of leeway for promoted clubs to make substantial future investment and the same applies for clubs promoted into the Championship Fulham is leaving behind.
There is also the impact on home gate receipts based on the larger away followings of the generally bigger clubs in the Championship. Add it all together and there is a big revenue differential between the two divisions.
For a club of Rotherham's size, this makes the Championship a lucrative promised land. But for a club accustomed to life in the Premier League like Aston Villa, whose defeat to Fulham in Championship Play-Off final condemns them to another season in the second tier, there is no milk or honey to be found there. Villa's financial accounts for the season were filed with Companies House in February and they do not make for pretty reading.
It prompted a waterfall of money flowing out of Villa. The drop in Premier League parachute revenues is now set to plummet even more dramatically. But this came under Lerner, so should Villa be hit with sanctions, then an appeal on the grounds that the club under its current ownership should not be held accountable for the losses of a prior regime would naturally carry weight. What matters more is how large was the deficit in their operating result for the Championship season just passed.
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